Indian startup Salud Beverages is expanding its range of ready-to-drink alcoholic drinks, while also branching out into a fashion line, music playlists, and a collection of NFTs, as it seeks to appeal to consumers new to the market.
New Zealand-founded hard seltzer brand Everyday Weekend is aiming to seize growth opportunities in the ready-to-drink (RTD) alcoholic beverages category across Asia through affordable pricing and community marketing strategies.
Japanese firm CHOYA has added two new products to its Sarari line-up, both of which contain lower alcohol content and are “priced affordably”, to appeal to a younger demographic.
New Zealand’s Pokeno Whiskey believes that rising demand from younger consumers seeking new and unique flavours in their whiskey will help to drive its latest offering in markets such as Singapore and Hong Kong.
Beer giant Asahi is tweaking the taste and packaging of its long-time product, the Asahi Super Dry, and says that today’s consumers are seeking out an “elevated experience” through a brand story, healthier options, and flavour innovations.
Hamada Syuzou recently launched its craft gin that introduces local botanicals to its traditional alcoholic beverage range, and says that high-quality ingredients alongside its product versatility can drive greater global appreciation for Japanese-made...
New Zealand mead brand Lone Bee is hoping to strengthen its exports to South East Asia by entering a major supermarket, and is on the lookout for regional partners for potential new flavour collaborations.
Delhi-headquartered brewery Bira 91 has detailed how consumer demands for ‘healthier and more experimental’ products are guiding its innovation strategy, while also revealing its plans for a ‘premium’ Indian beer.
Singapore beer giant Tiger’s latest product innovation is driven by Korean culture, and aims to appeal to young consumers seeking progressive flavours and easy-to-drink options.
Sapporo Breweries and IBM Japan have jointly established an artificial intelligence (AI) system that significantly reduces the time and cost of new product development, and which is poised to play a key role in the alcohol firm’s future innovations.
The creation of alcoholic beverages with a focus on refreshing or fruity flavours is increasingly dominating new product innovation efforts across multiple alcohol categories from beers to liquors in the APAC region.
Sake originated in Japan and is made alcoholic from fermented rice. Hiro Sake wants to make the trend portable and accessible with smaller, on-the-go portions.
Australia’s Northern Territory will become the first jurisdiction in the country to set a minimum price for alcohol, in a move that has been welcomed by health experts but is likely to face a backlash from industry.
Beverage firms are hoping that 2018 will usher in a brighter dawn for alcohol sales in Turkey, after several tough years in the wake of sales clampdowns and a tough economic environment.
Sri Lankan president Maithripala Sirisena has blocked moves by the government to allow women to buy alcohol and work in bars without a permit, claiming he wasn't consulted about the plans.
The highest-earning 10% of the urban Chinese drink over seven times as much wine and consume more than twice as much dessert as their counterparts at the bottom end of the wage scale.
The Food Safety and Standards Authority of India (FFSAI) is set to regulate alcoholic beverages in the country to ensure it is within a safe and permissible limit.
Australia’s biggest kombucha manufacturer has launched a new, native flavour, reflecting the lightning-fast growth of the fizzy fermented beverage in the country – but so far the globals don’t seem to getting in on the act.
Australian consumer advocacy group CHOICE is campaigning for mandatory kilojoule (calorie) labelling on alcoholic beverages, in order to give consumers more information about what they drink.
Texture will be one of 2018's defining trends, especially textures from natural processing techniques such as fermentation and baking - and Europe is already leading the way for global launches, according to Mintel.
The sheer scale of demand for Australian and New Zealand goods in China has been revealed in a striking report—though indications suggests that cross-border e-commerce might soon have reached its peak.
Not only are Australian Millennials less likely to drink alcohol than their parents, only around half have consumed grog in the past month—compared to 65% of Gen X-ers and 72% of boozy Boomers.
Major drinks companies in Singapore - including Coca-Cola, PepsiCo and Nestlé - have agreed to limit the sugar content of their drinks, committing to a maximum sugar content of 12% in all their drinks by 2020.
Baiju liquor producer Kweichow Moutai has been named Asia’s leading food and beverage manufacturer in an analysis of market capitalisations in the region.
The head of Coca-Cola Amatil’s Australian beverages division has become one of five boardroom casualties as the group reacts to a near-40% drop in profit.
Research is underway to help Australian farmers better understand a key ingredient in baijiu, China’s national drink and the world’s top-selling spirit.
Over recent years, the number of vegan food available in Australia has been soaring, to the point that last year witnessed a 92% increase in new product launches compared to 2014.
Kiwi viewers can be exposed to four alcoholic drinks brands every minute as they watch sport on the television, leading some children to assume that drinking alcohol was “part of being a good New Zealander”.
Cider is not only Australia’s fastest-growing alcoholic beverage by far, its consumption also spikes dramatically during the southern summer months, market research suggests.
Australia may be best known as a nation of beer drinkers, yet still more than a quarter of the country’s adults consume spirits at least once every month.
A New Zealand taxpayers’ lobby group has accused those who are pushing for a tax on sugary drinks tax of “post-truth virtue-signalling”, citing evidence that many of their claims are demonstrably wrong.
An Australian study into how alcohol companies use sport to sell their products via social media suggests that businesses go beyond simple promotion by encouraging their audiences to create and share their own booze-boosting content.
Coca-Cola Beverages Vietnam has been fined for various violations, including the manufacture of food supplements without the required safety certificates, following an inspection carried out by the health ministry last month.
When it comes to Australia’s overall liqueur consumption, one brand towers over all the others: Baileys Irish Cream, which is more than three times more popular than second-placed Kahlúa, and has nearly the same number of drinkers as the seven other most...
An iconic beverage in its homeland Australia, Bundaberg Brew became a little hidden gem when it came stateside. With a new deal with Safeway and Albertsons, the company wants to serve more than just those in the know.
Australians drink just over 426m glasses of alcohol between them each month, translating to an average of 23 glasses per person, according to the latest market research data.
Baskin-Robbins India will now offer beverages in addition to ice creams after entering into an exclusive tie-up with fruit juice manufacturer Manpasand Beverages.
Over 90% of all alcohol consumed in India is in the spirits category, according to a survey by the All India Brewers Association which also found beer languishing at 7% and wine hardly even registering.
Zomato is on track to become India’s first e-commerce “unicorn” to become profitable after the delivery startup announced that it had broken even in several key markets including its home country.
Washington-based American Brewing Company started with beer and expanded its product line to include kombucha. Its brand, Bucha, has been credited as one of the fastest growing breakout brands in a report by The Hartman Group.
While sugar-sweetened beverages have seen a decrease in popularity in regions such as North America and Western Europe, they are on the rise in most low- and middle-income countries. But will the backlash against sugar eventually shape the market in these...
First Carlsberg announced a beer to coincide with the launch of Fallout 4, a computer game; now Australian craft brewer Black Hops Brewing has followed suit.
Diageo hopes its non-alcoholic Guinness will improve fortunes in Indonesia, with the alcoholic beverage giant saying the beverage is addressing market trends in the country, and legislation which now bans the sale of beer in some stores.
